Sunday, June 22, 2008
I Got Your Gum, Right Here!
Among the finds made while buying groceries in Bologna last week -- oh, the Kinder Riegel bars! -- the best had to be this:
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According to the company's site, Brooklyn Gum goes back to 1948, when it was actually the first in Italy: "[Ambrogio and Egidio] Perfetti decided to introduce a product which had already become a sort of legend but was as yet absent from the Italian market: chewing-gum. And so Brooklyn, "the bridge gum", entered the Italian scene and immediately became a synonym for 'American gum'."
Mmm... Put the taste of the Brooklyn Bridge in your mouth!
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(via Brownstoner)
According to the company's site, Brooklyn Gum goes back to 1948, when it was actually the first in Italy: "[Ambrogio and Egidio] Perfetti decided to introduce a product which had already become a sort of legend but was as yet absent from the Italian market: chewing-gum. And so Brooklyn, "the bridge gum", entered the Italian scene and immediately became a synonym for 'American gum'."
Mmm... Put the taste of the Brooklyn Bridge in your mouth!